Work completed at Sociality Squared
Graphic Designer/Photographer (June 2016 – Present)
Create social media photo and video content to be the voice of the brand on social platforms and engage followers
Strategize campaign tactics with account managers
Create content for Muuna cottage cheese by styling food recipes and photographing them
Design landing pages to reflect new brand messaging
Featured brands include: Muuna cottage cheese, Fitstar by Fitbit, Dolphin Mobile Browser, Holtorf Medical Group, and GoHealth Urgent Care and Trupo.
Trupo – Disability Insurance for Freelancers
New Empowerment Brand Messaging
Trupo is a freelancer-friendly disability insurance empowering people to have independence when things go wrong. While on the design team, I've created simple GIFs and branded images to launch their product.
Muuna Cottage Cheese
Recipe Photography + Social Media Expansion
I create photos and animations for Muuna Cottage Cheese which highlights the health benefits of using cottage cheese in recipes. The photos and videos are used across social media platforms and a printable recipe PDF.
I’ve designed many emails for various subjects such as: a post-conference campaign, a 7 day drip campaign, and monthly newsletters to subscribers. I worked closely with the marketing team to use data to lead our designs. We analyzed which emails had a higher open rates as well as click-throughs to achieve successful results in future emails.
I’ve been on the social media design team since their launch in the summer of 2016. We’ve grown the social media accounts to a total community of over 134,000 followers, achieving high engagement along the way.
GoHealth Urgent Care
Being apart of the design team for GoHealth I had the opportunity to design a wide variety of material.
I managed a large photo library
Created marketing material across digital platforms and print
Worked with printer to ensure quality
Created informational videos using After Effects